Add to favorite
 
123
Subscribe to our Newsletters Subscribe to our Newsletters Get Daily Updates RSS
russian visa


Ministry Of Industry And Trade Of the Russian Federation: 100 Russian Brands On AliExpress
October 20, 2015 16:46


(Source: http://.)
On 21 October Mercedes-Benz Fashion Week Russia will hold the press conference with the Deputy Minister of Industry and Trade, Viktor Evtukhov, who will present the joint project with the international trade platform, AliExpress, - Fashion. Made in Russia.

For the first time the world's largest Internet store launches partnership with Russian manufacturers. For Russian manufacturers representation on the website that is monthly visited by 22 million users, will be for free. In AliExpress catalogue Russian merchandise will be marked with tricolour: made in Russia.

The Ministry of Industry and Trade that initiated the project plans that by the end of the year around 100 Russian clothing and accessories brands will be available at AliExpress. Starting with the next season this figure may be four times higher. As of the moment 420 Russian companies were invited to participate in the project.

Prices for 'made in Russia' items will be in roubles which will also simplify the buying process and reduce the risks of possible currency fluctuations. Customers will be able to make orders at good wholesale prices even in those regions and settlements where large distribution networks are currently absent.

'We believe there will be significant increase in demand for Russian merchandise sold via Internet stores. Entry of the Russian companies into international trade platform will encourage the new sales channel', mentioned State Secretary and Deputy Minister of Industry and Trade of the Russian Federation, Viktor Evtukhov.

As the Deputy Minister noted, presently Russian manufacturers have the chance to earn loyalty of the target audience. Consumers' attitude towards Russian products is changing for the better. This is proved by preliminary results of sociological surveys that showed that over 65% of surveyed audience has the positive attitude towards the range of products of the Russian consumer goods industry.

'We think there are many good Russian brands and manufacturers. Thanks to the project Fashion. Made in Russia. they will get access to a more efficient sales channel that will bring business to a new level, says Development Director of AliExpress in Russia and CIS, Mark Zavadsky. We are glad that the launched project will encourage development of Russian fashion brands providing them access to an extensive audience of our platform.'

Geography of the first hundred of project participants includes 28 constituent territories of the Russian Federation: Moscow, St Petersburg, Belgorod, Vladimir, Voronezh, Georgievsk, Dzerzhinsk, Dolgoprudny, Egoryevsk, Ekaterinburg, Ivanovo, Ishimbay, Kovrov, Kolchugino, Krasnodar, Lubertsy, Neftekamsk, Nizhny Novgorod, Novosibirsk, Novouralsk, Noginsk, Orekhovo-Zuevo, Rostov-on-Don, Ryazan, Smolensk, Spartak, Tula, Chelyabinsk.

According to sellers the largest amount of offers will be in the following segments: female wear, kids wear, home wear. For the purpose of testing the quality and eliminating pirate goods, all merchandise will be going through special selection in accordance with AliExpress standards before being represented in on-line store.

At the first stage of the project, until the end of 2015, 'made in Russia' items will be available only for purchasers of our country. Within further development it is planned to make them available to the international audience.

Company DPD will be providing the logistic support of the project; average delivery time on the territory of Russia will be about 2 weeks.
 

 




Author: Anna Dorozhkina

Tags: Mercedes-Benz Fashion Week Russia     

Next Previous

You might also find interesting:

Central Bank: Scenarios and Risks for the Russian Economy Formula 1 VTB Russian Grand Prix 2020 is Coming Bridge Between the Islands Of Hokkaido And Sakhalin May be Built Yandex.Market Makes a Stab At Amazon Financial Fair Play and Russian Clubs





comments powered by Disqus




Comment on our site


RSS   twitter   facebook   submit

Bookmark and Share


TAGS:
Russian fashion  Transportation  Birds  Political Poster  Festivals in Moscow  Exhibitions in Moscow  VTB  Russian space exploration  St. Petersburg  Astrakhan Region  Open Look Festival  Mercedes-Benz Fashion Week   Depeche Mode  Sokolniki Park  Russian education  Kalashnikov machine gun  Russian law  Primorye  Russian Cinema  Natalia Goncharova  Russian tourism  Golden Dolphin  AK-47  Pussy Riot case  Ufa  travel to Russia  Exhibitions in St. Petersburg  Krasnodar region  Russian business  Russian transport  Rostov  meteorite rain  Ilyushin Finance  Jewish Museum and Tolerance Centre  Kolomenskoye  Helena Blavatsky  Frogs  Russian regions  Spacecrafts  Towers   Moscow  Yekaterinburg Taxi  Viennese Ball In Moscow  Tea Route  Legal Services in Russia  Aleksey Kudrin  Russia international  Mercedes-Benz Fashion Week Russia  Proekt Fabrika  Exhibitions in Novosibirsk 


Travel Blogs
Top Traveling Sites