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Russian Goods Will Get Direct Access to the Chinese Product Market
September 8, 2016 16:16


Russian Export Centre (REC) and Alibaba Group have opened the Russian pavilion at the Chinese online trading platform ‘Tmall Global’. As it is noted, the platform will allow the manufacturers of cosmetics, electronics, food, toys and other goods from Russia to get direct access to the Chinese product market.

Russian goods presented at the website now include, in particular, “Alenka” chocolate and biscuits, “Frutonyanya” children’s juice, sunflower oil, baby hygiene products of the “Ushasty Nyan” brand. “We count on increasing awareness of Russian brands due to the unique Tmall platform. Nowadays Russia can offer products of the highest quality at competitive prices, and I am sure that the Chinese consumers will do justice to them” - the words of the General Director of REC Petr Fradkov are quoted in the message. He also noted that after the launch of the pavilion of the centre is going to involve suppliers of new categories of goods: jewelry, souvenirs and high-tech products. In addition, it is planned to allocate “premium products” to a separate category.


Author: Anna Dorozhkina


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