Add to favorite
 
123
Subscribe to our Newsletters Subscribe to our Newsletters Get Daily Updates RSS
russian visa


Russian Auchan will Update its Stores
May 16, 2018 23:42


(Source: https://finobzor.ru)

Russian Auchan will update its stores and expand the range of goods.

According to François Remy, CEO of Auchan Retail Russia, the reorganization of the network operation model will start due to the change in the expectations of Russian customers over past two to three years. The design, equipment and assortment of goods will be changed in the stores, said the Top Manager.

"Until now, Auchan in Russia was positioned mainly as a discounter with a special emphasis on cheap goods. We call them as products of the first third of the assortment. The actual task is to give  customers more  offers, especially in the second and third third of the assortment, that is, in the middle and premium segments," Mr. Remi explained.

At the same time, Auchan intends to strengthen its image as a store with a wide range of products at prices below the average market prices. "But instead of being a discounter of inexpensive goods, we will be a discounter on the whole line. That means that even if it is a premium product, we should have it cheaper," the head of  Auchan Retail Russia explained.


Sources: http://lenta.ru 


Author: Anna Dorozhkina

Tags:      

Next Previous

You might also find interesting:

Buzz Barometer: Rosneft's $50 BN Relief Plea Russian Gas Price Has Fallen Mercedes-Benz Cars Will Be Produced In Russia How to Check Your Russian Counterparty: Main Risks P2P Financing in Russia









Comment on our site


RSS   twitter   facebook   submit

Bookmark and Share

search on the map
TAGS:
Russian regions  Russian rally  Berdsk  Active Travel  Gautier-Dufaye  Russian science  EU visas for Russians  FIFA World Cup   Republic of Tatarstan  invest  Alexander Griboyedov  Cultural Projects  Dmitry Mendeleev  travel to Russia  Russian Cinema  Karelia   Artiom Dzyuba  Must See Places  Sayano-Shushensky Nature Reserve   St. Petersburg  Russian hockey players  Moscow monuments  Korablino  Russian tourism  Lermontov   Domodedovo  Republic of Bashkortostan  sputnik  Gennady Rozhdestvensky  protest rally  Vladimir Borovikovsky  Smolensk  Russian tourist destinations  human rights  Exhibitions in Moscow  Woodwork  Festivals in Moscow  Far East  Mercedes-Benz Fashion Week Russia  Moscow  Aleksey Koltsov  Russian law  Marussia Motors  Russian Arts and Crafts  Rostov-on-Don  Russian music  Moscow free tours  Russian invention  Russian business  Barnaul 


Travel Blogs
Top Traveling Sites