Add to favorite
Subscribe to our Newsletters Subscribe to our Newsletters Get Daily Updates RSS

Intourist to Attract Tourists with its New Brand
26.10.2011 11:07
Intourist to Attract Tourists with its New Brand
Intotel hotels&resorts logo

The company Intourist is to join its hotel net under the new brand Intotel hotels&resorts, reports the Izvestiya.

The company intends to change its old logo. In the newly developed logo two sky scrapers are depicted instead of a bird and a globe. The trade mark will be registered at a patent authority in the class of restaurants, hotels, touristic business and advertisement.

Rebranding is one of the opportunities for the Russian hotel operators to resist competition from the side of foreign companies.

Now the company Intourist has ordered to think through the hotel business development concept to strategic consultants. Intourist plans to acquire some hotels in the territory of Russia and enlarge its hotel net.

Author: Irina Fomina

Tags: Russian tourism advertising    

Next Previous

You might also find interesting:

The Number of Catering Establishments Continued to Grow in 2018
The Russian SOK Co-working Network will Expand Abroad
Cypriot Banks are Changing Attitude to Russian Clients
Investors have Allocated $ 65 Million to Russian Funds over the Past Week
The AliExpress and Tmall Plan to Sell Limited Collections of Russian Designers

Comment on our site

RSS   twitter   facebook   submit

Bookmark and Share

search on the map
Ada Yakusheva  high technologies  Grishin Robotics  Russian industry  Film Distribution  Vaccines  Festivals in Moscow  Spartak Moscow  Russian sanctions   The USSR  Mercedes-Benz Fashion Week Russia  Lana Del Rey  Gelendzhik  Sheremetyevo Airport  Censorship  Sosnovy Bor  Moscow  philanthropy  Folk Arts  Green Theatre   Tower House  St. Petersburg  Russian Cinema  Books  Smolensk  expats  Russian regions  travel to Russia  Russian Icon Museum  Russian singers  Samara  Alzheimer's Disease  Internet in Russia  Mirax  Russian Duma  physics  Moscow Flower Show  Russian tourism  Architecture Museum  Sheremetyevo  Russian business  Exhibitions in Moscow  Lipetsk Region  Book Tickets for Ballet  Chelyabinsk Region  Tyumen plane crush  Alexey Navalny  Satellites  Archeology  Kaluga Region 

Travel Blogs
Top Traveling Sites