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One minute advertising at broadcasting Euro 2012 at Russian TV channels will cost 11 million Rubles or about $ 367 000, informs The Kommersant.
The price list offers special discounts, for example for a package placement. There are also special markups, especially for placing within the advert block. The package, including broadcasting a 31-minute advert in 31 matches will cost 109.12 million Rubles ($ 3 637.33 million).
In comparison with Euro 2008, the price has raised twice as much.
Euro 2012 matches will be broadcasted at Chanel One and Russia-1. Channel One will show 16 matches, Russia-1 will do 15 matches including the final.
Author: Irina Fomina
