World famous restaurant McDonald’s is going to enter the Siberia market in the end 2013- the start of 2014. The first restaurant will be opened in Krasnoyarsk, reports The Vedomosti, referring to Vice President for Development in Russia Viktor Eidemiller.
The construction of a restaurant costs about 30-150 million Rubes ($937.5 thousand- $4.68 million) depending on its format and size. At first the first McDonald’s in Siberia will be supplied from a logistic center in Kazan and later via Yekaterinburg.
According to Mr. Eidemiller the company is studying the opportunity to launch restaurants in Novosibirsk, Barnaul, Tomsk and Novokuznetsk.
International fast food nets KFC and Subway have been already working in Siberia.
McDonald’s entered the Russian market in 1990. At the moment its 324 restaurants work in the country.
Author: Irina Fomina