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RBC to broadcast Russian Bloomberg
14.09.2012 13:35
RBC to broadcast Russian Bloomberg

 In September 2013 the Information agency RosBusinessConsulting plans to start broadcasting another business TV channel, Russian Bloomberg, said RBC General Director Alexander Lubimov at the conference PR Weekend.


 Currently the RBC TV is mass viewers oriented. This year the cannel has launched new programs, attracted new newsmakers and presenters, said Mr. Lubimov. In the contrast, the Russian Bloomberg should become a more serious channel with profound conversation about macro economy.  


Last year RBC agreed with Bloomberg on supplying video content. Now the Russian channel uses Bloomberg’s video with interviews and comments of foreign experts.


RBC launched its own TV channel in 2003. The monthly audience of the business channel is about 23 million people. The revenue of the first half of 2012 has made up 363 million Rubles, what is 42% more than for the same period last year.  


Author: Irina Fomina

Tags: Russian business     

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