The estimate given by the industry captains is 50-60 roubles, or roughly $2.
‘It is in the same ballpark as in Europe’, Arkady Zlochevsky, president of the Russian Grain Union was quoted as saying by Rossiyskaya Gazeta.
He lamented the horrible quality of the low-cost variety that most Russians consume at the moment, priced at 20 roubles, or $0.7.
However, the Union’s president advocates a gradual increase in price, in parallel with an introduction of a food stamp programme for the most vulnerable groups of the population.
According to him, with current bread prices standing where they are and the need to stay profitable it’s quality that gets compromised.
Author: Mikhail Vesely