Seventh Continent customers have now access to MasterCard PayPass innovative technology thanks to VTB Bank.

      Acting as the acquiring bank in the project, it offers retail consumers a easy-to-use and fast purchase experience without compromising security.

      Seventh Continent has 141 stores to date.

      MasterCard PayPass is an innovative payment technology relies on radio frequency identification (RFID) chips allowing payment cards to be tapped, rather than swiped or inserted on the POS reader.