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Zavtra Club: Fall-Winter 2017
25.03.2017 00:56

The final day of Mercedes-Benz Fashion Week Russia started with a fashion show by H.A.R.D 3.0. ZAVTRA CLUB.

      H.A.R.D 3.0. ZAVTRA CLUB brand brings together a group of students of Art and Design School laboratory of the National Research Center (Higher School of Economics). For the Fall/Winter season they presented their interpretations of the future of fashion.

      ZAVTRA CLUB is a joint runway show where each participant shares common style features. The students showcased their ability to design new textures by deconstructing the old ones. As their basic colors, the designers picked white, black, khaki and burgundy. The collection features white togas, colorful belt ribbons, fragments of bombers, long sleeve clothing with loose strings, bright capes with various patterns and nosebags. A print with photos of the student designers and ZAVTRA CLUB slogan became emblematic for the collection.

      SLAVA ZAITSEV, Alena Akhmadullina, VIVA VOX, YASYA MINOCHKINA (the Ukraine), Julia Nikolaeva, Dasha Gauser, Julia Dalakian, PIROSMANI BY JENYA MALYGINA, YULIA PROKHOROVA BELOE ZOLOTO, IGOR GULYAEV, Goga Nikabadze (Georgia), DIMANEU, Saint-Tokyo, Outlaw Moscow, MASTERPEACE – these and many other designers whose names are already familiar to the fashion world present their collections at the runways of Mercedes-Benz Fashion Week Russia. Talented new-comers who are traditionally supported by Mercedes-Benz Fashion Week Russia also demonstrate their works.  ‘Mercedes-Benz Fashion Week Russia is a large professional event that meets all the requirements the fashion week might claim. For me personally the quality and convenient venue of the event are very important, and in this respect MBFW Russia is perfectly organized and well-coordinated! I enjoyed the participation in the Fashion Week and happy to use the opportunity to present my collection at the Russian market. Russian designers are lucky to be part of MBFW Russia and demonstrate their collections at the runway that can be fairly referred to as one of the best in the world’ - Giles Deacon, designer of Giles brand, participants of the 25th Season.   ‘Mercedes-Benz Fashion Week Russia is an international project that involves professionals who make up the core of the contemporary fashion industry. MBFW Russia is not simply dealing with organization and arrangement of runway shows, Mercedes-Benz Fashion Week Russia and press service of the Fashion Week frequently take part in various fashion projects and shootings. With such partnership you are always in the loop and aware of all the top and must-go events in the fashion world,’ – Yasya Minochkina, designer of YASYA MINOCHKINA brand, participant of the three latest seasons of MBFW Russia.


Sources: http://mercedesbenzfashionweek.ru 

Author: Anna Dorozhkina

Tags: Mercedes-Benz Fashion Week Russia     

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