Sberbank won the Corporate Projects nomination of the Best Social Projects in Russia Award.
The award was given for the competition of clients’ stories “We Create Best Client Experience”. The project popularises the client-oriented behavior model among the Bank’s employees and is aimed at developing emotional empathy. This competition is for Sberbank’s employees, who share real stories about the best examples of client services at the Bank.
The goal of the annual Best Social Projects in Russia programme is to strengthen the social policy on the basis of partnership between the state, society, and business. Over 80 companies participated in the programme this year, making a considerable contribution to stimulating and promoting ideas of social and corporate responsibility of business.
Author: Anna Dorozhkina