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Brand Finance Named the Most Expensive Russian brands
21.08.2020 00:01
Brand Finance Named the Most Expensive Russian brands
(Source: https://novostienergetiki.ru/tag/top-10-dorogix-brendov-rossii)

The consulting company Brand Finance has presented the annual rating of the most outstanding Russian brands - Brand Finance Russia 50 2020.

      The five most expensive Russian brands have not changed compared to the previous year:

      Sberbank;

      Gazprom;

      LUKOIL;

      Rosneft;

      RUSSIAN RAILWAYS.

      Experts recognized PIK as the fastest growing brand, taking 30th place in the overall rating. Separately, the authors of the study noted the newcomers of the rating - EVRAZ (34th place), Tinkoff-Bank (39th place) and Metalloinvest (47th place in the rating).

      At the same time, Brand Finance experts note that due to the coronavirus pandemic, the value of the 50 leading brands in Russia in 2020 may decrease by 743.5 billion rubles. The total losses of brands included in the Brand Finance Global 500 rating, in this case, may amount to $ 1 trillion.




Author: Anna Dorozhkina

Tags: Russian companies     

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