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Russian Brand CHASTO
February 5, 2017 15:24

CHASTO is Russian brand of contemporary womenswear founded 2015 by designer Sveta Chaika. Sveta Chaika was born in Ukraine, lived, studied and worked in Kiev and other Ukrainian cities, then moved to Moscow. She drew and made clothes from childhood. And it always was the greatest passion in the life. She created her brand inspired by traditions connected with contemporary life attractions. CHASTO brand celebrates creative, active women. Dreaming, searching, travelling, working with pleasure, making their own world. Looking into the future with confidence. With understanding that they are unique, with their own style. They don’t buy things because they are chip or expensive, they need some especial, which looks not similar. As usual CHASTO’s customer knows at the first moment when she meets her new CHASTO dress that everybody will like it on her very much too. To be intuitive, discovering, artistic is our way to be in fashion.

This story is not about space, aliens or intergalactic travel. It’s about people who has to leave home and find new life opportunities, about worry and hope. The wars and other disasters make thousands of people to find new life spaces. May be one day it will be a new planet. And how will look your prom dress or wedding down if you know that tomorrow your life will change in an incredible way? Joy or tragedy? Anticipation or grieve? Gift or inevitability of fate? These transitional states are investigated in collection by alternating of colors and textures. Cotton, wool, linen and lace are used in collection. What cloth do you choose if there is a little rocket or a big spaceship in your mind? Precise plan or chaotic movement? What dress can reflect your life expectations? There is a lot of questions in collection Displacement SS2017 by CHASTO.


Author: Anna Dorozhkina

Tags: Mercedes-Benz Fashion Week Russia     

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