Add to favorite
Subscribe to our Newsletters Subscribe to our Newsletters Get Daily Updates RSS

MBFW Russia Presents: ERRE - Special Show from South Africa
March 10, 2018 11:08

The ERRE journey started with  mutual desire of designers Natasha and Carina to develop a brand that caters for woman looking for quality wardrobe staples and investment pieces that can to be worn both on and off duty. Having met while both working as part-time fashion lecturers, and with many years experience in the fashion industry, the mutual vision of developing a “new kind of powerdressing for a new kind of woman” and their combined skills make them a formidable design team.

Between Natasha’s in-depth understanding of bridal and eveningwear and Carina’s experience in tailoring and menswear, they have all the skills necessary to develop womenswear that reinvents the traditional take on femininity without ever becoming menswear for women. ERRE officially launched its first collection, Autumn/Winter 2014, at South African Fashion Week, as part of the Renault New Talent Search Collection. ERRE’s debut collection set the tone with beautifully structured and tailored pieces that absolutely celebrate the female form. 

Their showstopper dress in this collection was one of this year’s Design Indaba’s Most Beautiful Object in South Africa. ERRE (pronounced “air") proposes a new type of power-dressing that celebrates the confident side of being feminine rather than mimicking its Eighties version of shoulder pads and overtly masculine tailoring.

The ERRE woman is a style-savvy and sophisticated career woman, who needs a flexible wardrobe that effortlessly meets the needs of her multifaceted lifestyle, by giving her a high-end range of powerful and exquisitely constructed garments.



Author: Anna Dorozhkina

Tags: Mercedes-Benz Fashion Week Russia Erre South Africa fashion   

Next Previous

You might also find interesting:

Fiery Monkey Look By Russian Designers Social Fashion 32nd Season Of Mercedes-Benz Fashion Week Russia: Day Second 32nd Season Of Mercedes-Benz Fashion Week Russia: Day Fifth Spring-Summer 2017 By PORTNOY BESO

Comment on our site

RSS   twitter   facebook   submit

Bookmark and Share


search on the map
Music Festivals  Alexander Lebedev  Archeology  Russian mobile networks  anniversary  Exhibitions in Saint Petersburg  Russian Cinema  Russian history  Moscow  Russian tourism  Russian Writer  Tourist Information Center  Russian business  domestication of animals  Tomsk  New Year Tree  Must See Places  The Rostov Region   Wi-Fi   Russian holidays  Lyudmila Kasatkina  Parking  Pussy Riot,  Pushking Fine Arts Museum  Mercedes-Benz Fashion Week Russia  Marina Makaron  Russian art  2014 Winter Olympics  Maria Sharapova  Russian Literature  Alexander Melamid  New Year  Khabarovsk  Altai  Nevyansk  Exhibitions in Moscow  Russia-Sweden  Oleg Yefremov  Internet of Things  Andrey Zvyagintsev  Maksim Dunayevsky  Tsaritsyno  Dagestan  Russian television  Million City   Far East  Russian churches  St. Petersburg  Krasnodar region  United Buddy Bears 

Travel Blogs
Top Traveling Sites