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Mercedes Benz Fashion Week Russia: a Trend for Theatrical
The experiential shows are becoming increasingly popular in the fashion world. The fashion industry is changing from season to season, so it cannot resist the modern ways of how things can be showcased. Using performance makes it possible not only to advertise the collection for commercial goals, but invite viewers and customers to a wider cultural dialogue, and change the catwalk from passive to inclusive.
--25-10-2019--




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