Add to favorite
Subscribe to our Newsletters Subscribe to our Newsletters Get Daily Updates RSS
russian visa

The Traditional Museums Are Losing Their Attraction
February 12, 2013 17:07


The participants of the "round table" under the meaningful name "Tourism and Culture: The Prospects of Cooperation" held as a part of the VI St. Petersburg International Workshop noted: due to the reduction in the number of "organized" tourists groups even the well-known museums lose their visitors.

The State Hermitage Museum, one of the most popular museums in the country and in Europe, was visited by nearly 2.9 million people in 2011; over 918 thousand of them were foreign citizens. And more than 81 thousand were the companies’ representatives accompanying the tourists.

The results of 2012 are more modest: about 2.8 million people visited the museum complex last year, but the number of foreigners among them was much smaller - only 850 people (65% of them were from 5 countries – and only 23% from the U.S.).

Although the number of the organized foreign tourists visiting the museum has grown more than threefold over the last 10 years, the alarming signs have appeared recently: the number of individual tourists, who sometimes come in order to visit a certain exhibition or exposition, has grown. Despite the fact that previously these tourists were few, now they make up about 12% of the total amount. And their number is increasing. The reducing trend in the number of organized tourists and the upward trend to the growth of the share of individual tourists are both familiar to the representatives of tourist business.

Many of tourists nowadays are not satisfied with visiting the well-known and traditional museums - they need something new. Now, when tourism is becoming more and more individual, the winner is the company that offers the programs of visits aimed at the modern people: cultural institutions as well as travel companies need to look for new ways of work with tourists.

Author: Anna Dorozhkina

Tags: Russian Culture Russian Museums The State Hermitage Museum   

Next Previous

You might also find interesting:

Ski Resort Krasnaya Polyana Weekend Tourism In Kazan Explore Moscow With Quests Russia Suspends E-visa due to Coronavirus Adventure tourism in Russia

Comment on our site

RSS   twitter      submit

Peter Hook  Central House of Artist  Natella Toidze  Russian Animation  Yury Gagarin  Monuments in Moscow  Igor Akinfeyev  Elections 2012  Music Festivals  Russian advertising market  St. Petersburg  Russian reporters  Vladimir Sorokin  Russian science  Master-Bank license  Bolotnaya case  Classical Music  Russian Cinema  Photo Contest  Orthodoxy  Heroism   Alexander Bondar  Russian artists  Russian business  Russian economy  Kirov  Adygea  World Combat Games   Exhibitions in Moscow  Rurik Dynasty  Russian Premier League  animation  Virgin Mary  Golden Ring  Dziga Vertov  Russian tourism  Nutcracker  elections in Russia  Comics  firefighting  Mercedes-Benz Fashion Week Russia  Recipes of Russian Dishes  Ufa  Art Group Voina  Gourmet Tours  State Film Fund  Baikal  Russian scientists  Amur Region  Moscow 

Travel Blogs
Top Traveling Sites