(Source: http://www.serebrus.ru)

The popular Russian resort Sochi needs to develop flight connection with China and open the first Chinese restaurant in the city for ensuring the mass flow of tourists from China, as the CEO of the tour operator “Riviera-Sochi” Bella Tarasova says.

“Riviera-Sochi” took part in the organization of a one-week info tour for tour operators and mass media from China in January. They looked at the health resort and hotel fund, the Olympic Park and ski resorts, the recreational facilities of Sochi. According to Tarasova, the info tour paid off, after this action the tour operators of China started to send small groups of Chinese tourists to Sochi (about 5-10 people for now). For the mass inflow of Chinese tourists to Sochi it is necessary not only to establish firm flight connection of the Russian resort with China, but also to solve, for example, such question as the presence of Chinese cuisine in Sochi.

“Of course, they liked Caucasian cuisine, but they say: during seven days they prefer national local food only for two dinners, on other days they want to eat Chinese food. They are tired of Caucasian cuisine” – Tarasova said at a meeting on the development of Russian-Chinese tourism held in Krasnodar. According to her, Sochi “has no restaurants with Chinese food now”. “And if we are talking about a mass flow of tourists from China, of course, we need Chinese restaurants or Chinese cuisine in hotels”- she noted. The expert noted that Chinese tourists were trying to visit many places during a short holiday (5-7 days). Thus, in the Krasnodar Territory they would like to see Sochi itself, Krasnaya Polyana, the Olympic facilities and the F1 track. It would also be interesting to call in the Kuban capital, but then it would be reasonable to send a train from Sochi to Krasnodar at a convenient time.

Tarasova also said that the Chinese really spent a lot of money on shopping while traveling, confirming the title of tourists who spend the largest amount money in their trips abroad. Earlier the Minister of Tourism and Resorts of Kuban Evgenii Kudelya told that the resorts of the Krasnodar Territory were ready to receive up to 2 million Chinese tourists, as soon as the flight connection with China would be established.

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