The sales of a new tourist product titled “World Cup Echo” which appeared after the World Football Championship in Russia have been launched in Tatarstan. The tour includes bus and hiking routes. A tourist who decided to go on this excursion can go to the places visited by fans and famous players of the world football teams.
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The tour begins at the “Ramada” Hotel, where the teams of Argentina and Belgium lived during the World Cup. A portrait of Lionel Messi is painted on the wall of the adjacent building where the windows of “Ramada” are looking, there are as well as graffiti of football players Cristiano Ronaldo and Luka Modrić .
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Then the tourist is offered to drive to the “Mirazh” hotel where other famous football teams, in particular, the Brazilian national team, stayed. You can make a selfie with Neimar on the territory of the hotel, and then go down to Bulak, go to the slope of the Kazan Kremlin and make a photo of yourself against the official logo of the host city of the championship and the installation of city’s name “KAZAN” made of big letters. According to the organizers of the excursion route, this place was very popular among football fans. The photos with the “KAZAN” letters can be found in all accounts of fans that came to the capital of Tatarstan during the World Cup.
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The fans went by foot to the embankment of the Kazanka River and walked there, but this place was not included into the tourist route. The guests are advised to visit it on their own. The tourist product also includes a visit to the site near the “Kazan” family centre that was equipped for the fan fest during the time of the World Cup. A record 4-ton chak-chak was presented there, the atmosphere of the football holiday has reigned at the place during one month.
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After the fan fest site, the tourists are invited to visit the festival boulevard which was landscaped at the Dekabristov Street especially to the World Cup. 32 balls with the names of the countries participating in the FIFA and the central ball have been installed on the boulevard. This composition symbolizes the commonwealth of the countries of the Ñup.
The central object of the tour route is the “Kazan-Arena” stadium. Tourists come there just like fans, that is, they go through all the stages that the fans have gone through. But tourists are given the opportunity to visit the VIP-stand where Diego Maradona, Gerhard Schroeder, Nicolas Sarkozy, Gianni Infantino and other famous guests were placed during the games held in Kazan, the tourist can stand at the edge of the football field and visit the football shrine - the locker rooms of the teams.
After the World Cup the names of some football players, such as Messi, Lukaku, Akinfeev, Griezmann, Ronaldo, Falcao, Lewandowski, Neimar, appeared on the lockers. They are marked with T-shirts and photos of the famous football players.
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Author: Anna Dorozhkina